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MarketplaceFull-Stack2024

Jordan
Wheels

Premium Car Rental Marketplace for the Digital Age.

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ClientInternal Product
RoleLead Full-Stack Developer & UI Designer
Timeline6 Months
DeliverablesWeb Platform, Admin Dashboard, Agency CRM, Design System

The Overview

The Challenge

The car rental market in Jordan was fragmented, with travelers struggling to find reliable local agencies and agencies lacking the digital tools to manage their fleets effectively. Trust and transparency in vehicle condition and handover processes were identified as the primary friction points for both parties.

The Solution

We developed "Jordan Wheels," a robust monorepo-based ecosystem using Next.js and Supabase. The platform provides a seamless booking engine for travelers while offering agencies a dedicated portal for fleet management, real-time availability tracking, and a digital-first vehicle handover protocol to ensure complete transparency.

Design System & Fleet Architecture

Platform Interfaces

A dual-sided marketplace built for travelers and local agencies alike.

Agency Resource Center

A streamlined hub for local agencies to monitor bookings, vehicle health, and revenue growth in real-time.

High-Performance Discovery

Advanced filtering and search optimized for speed, allowing users to find specific vehicle types across all partner agencies.

Digital Handover Protocol

Mobile-optimized check-in and check-out flows that document vehicle condition, building trust between agencies and clients.

Centralized Administration

Powerful platform tools for verifying agencies, managing system-wide settings, and ensuring service quality control.

Process & Methodology

Month 1-2

Discovery & Architecture

Analyzed the local car rental landscape in Amman and Aqaba. Designed the monorepo architecture to handle complex multi-tenant requirements.

Month 3-4

UX Strategy & Development

Engineered the core booking engine and agency management logic. Developed a "glassmorphism"-inspired UI to project a premium, trustworthy brand image.

Month 5-6

Visual Design & Launch

Finalized the design system and built interactive prototypes. Conducted extensive load testing on search APIs before public deployment.

Key Results

Platform metrics from the first quarter of operations.

40%

Booking Efficiency

Increase in conversion rates compared to traditional phone or walk-in based booking methods.

15+

Agency Partners

Top-rated local car rental agencies onboarded within the first quarter of operations.

4.9/5

User Trust Score

Average customer satisfaction rating regarding the transparency of the digital handover process.